%A Elisa Bonacini
%J IL CAPITALE CULTURALE Studies on the Value of Cultural Heritage
%T Il museo partecipativo sul web: forme di partecipazione dell’utente alla produzione culturale e alla creazione di valore culturale
%X The aim of this paper is a framework both of the new relationship between the participatory museum and the on line audience and a framework of multiple forms of on
line audience participation in cultural production and in the creation of cultural value, given the potential offered by ICTs, especially the web and various social media. This new relationship, which has its deepest roots just in the adoption of all web 2.0 technology platforms in use today, also allows for a reinterpretation of the meaning of cultural value. The framework, outlined here and enriched by some examples especially foreigners, also makes clear that participation and use of tags, folksonomies and user-generated contents may have an impact on users loyalty. Finally, we highlight the most important features
characterizing the transition from the 1.0 Museum phase to the 2.0. 
%K Partecipatory Museum
%K Social tagging
%K Museum 2.0
%K Museums
%K New technologies
%K Internet
%K Social networks
%K Enhancement
%K Community participation
%K Cultural values
%K visitors
%P 93-125
%V 5
%D 2012
%I eum edizioni università di macerata
%L icomos1377