<mods:mods version="3.3" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd" xmlns:mods="http://www.loc.gov/mods/v3" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"><mods:titleInfo><mods:title>Getting cultural heritage to work for Europe: Report of the Horizon 2020 expert group on cultural heritage.</mods:title></mods:titleInfo><mods:abstract>Cultural heritage is increasingly regarded as a positive contributor to European Gross Domestic Product. Indeed&#13;
Cultural heritage is now widely appreciated as an essential part of Europe’s underlying socioeconomic,&#13;
cultural and natural capital. This is a significant change in focus as cultural activities&#13;
have traditionally been regarded as costs to society.&#13;
The economic benefits of cultural heritage have most commonly been seen in terms of tourism,&#13;
but it is now also seen as an innovative stimulant for growth and employment in a wide range of&#13;
traditional and new industries. It is also to be recognised as major contributor to social cohesion&#13;
and engagement as a way of bringing together communities and stimulating young people to&#13;
engage with their environment. Many countries have successfully exploited these benefits,&#13;
generating prosperity, bringing new jobs and creating improved environments. This report gives&#13;
some concrete examples of how cultural heritage has been a production factor in local and national&#13;
economies.&#13;
Yet this positive experience of cultural heritage is not yet universal. In many places, both urban&#13;
and rural, rich cultural assets have not been recognised for the potential they hold to regenerate&#13;
and renew. Getting Cultural Heritage to Work for Europe argues that the European Union should&#13;
vigorously promote the innovative use of cultural heritage for economic growth and jobs, social&#13;
cohesion and environmental sustainability.&#13;
The report suggests that lessons should be learnt from places where cultural heritage has been a&#13;
positive economic, social and environmental driver. Innovative financing, new forms of&#13;
governance, unified landscape management, public private partnerships, crowd-sourced funding,&#13;
philanthropy and many other innovative and creative approaches have been taken to releasing the&#13;
locked-up potential of Europe’s heritage. Those lessons should be applied to unlock the possibilities&#13;
for growth and development that cultural heritage holds across Europe.&#13;
The authors believe that the evidence demonstrates that relatively modest investment in cultural&#13;
heritage can pay substantial dividends. These can be taken economically but also in terms of&#13;
improving environmental sustainability and social cohesion.</mods:abstract><mods:classification authority="lcc">09. Aspects économiques et sociaux de la conservation</mods:classification><mods:classification authority="lcc">06. Paysages culturels</mods:classification><mods:classification authority="lcc">12. Villes et villages historiques</mods:classification><mods:classification authority="lcc">14. Paysage urbain historique</mods:classification><mods:classification authority="lcc">03. Industrie du tourisme</mods:classification><mods:classification authority="lcc">05. Impact du tourisme</mods:classification><mods:classification authority="lcc">02. Impact économique du patrimoine</mods:classification><mods:classification authority="lcc">05. Patrimoine et développement durable</mods:classification><mods:classification authority="lcc">03. Liste du Patrimoine Mondial</mods:classification><mods:classification authority="lcc">05. Europe</mods:classification><mods:originInfo><mods:dateIssued encoding="iso8601">2015</mods:dateIssued></mods:originInfo><mods:originInfo><mods:publisher>Publications Office of the European Union</mods:publisher></mods:originInfo><mods:genre>Monographie</mods:genre></mods:mods>