%A Immaculada Martín Portugués %T Difusión del valor cultural en las ciudades patrimonio mundial de la Península Ibérica. Estudio pormenorizado del caso de Toledo %X Regarding the thirtieh anniversary of Toledo’s registration in the World Heritage List, meant consider what kind of different strategies and dissemination activities are more suitable for the heritage value knowledge transmission. Futhermore, we wondered to which audience they are addressed, if there are other purposes beyond the tourist reality. A monitoring system is created to propose indicators for measuring parameters related to their management, their contents, timeliness and accessibility. Intended to diagnose, the real audience the dissemination activities are aimed at, helping to identify weaknesses and opportunities for their improvement, understood within a equal opportunities framework for all. %D 2017 %K world heritage list %K world cultural heritage %K historic town centres %K Spain %K Management %K Values %K presentation %K monitoring system %K indicators %I Universidad de Sevilla, Sevilla. %L icomos1842