A sustainable model for reviving crafts integrating with pilgrimage along corridor connecting Puri

Azharunnisa, Saeed Anisa and Gupta, Sumana (2018) A sustainable model for reviving crafts integrating with pilgrimage along corridor connecting Puri. In: ICOMOS 19th General Assembly and Scientific Symposium "Heritage and Democracy", 13-14th December 2017, New Delhi, India. [Conference or Workshop Item]

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Abstract (in English)

Puri district of Odisha in India is famous since ages for its great monuments of marvellous architectural beauty and speckled with innumerable holy shrines and the natural blessings of seas and forests making it a Tourists’ paradise. The rich craft like Pattachitra, Stone Carving, Applique work, Palm leaf engraving makes Puri “The Handicraft capital of Odisha”. However the silent craftsmen involved in this intangible heritage are struggling for sustenance because of the disconnection between these rural craftsmen and urban markets. This is causing the rural craftsmen gradually lose interest in their traditional crafts. Hence there is a greater need for the promotion of these intangible economic activities as well as preserve these dying crafts by bringing in opportunities to these rural craftsmen. More than 10 million pilgrims and tourists throng Puri all-round the year, with maximum pilgrims arriving during the annual Rath Yatra festival making the city surpass its Pilgrim holding capacity. The various government schemes formulated like HRIDAY for heritage city aims inter alia towards “Promotion of core tangible economic activities to enhance the avenues of livelihood amongst stakeholders and enhancement of basic public-conveniences for the tourists and pilgrims to facilitate their stay and create effective linkages between tourism and cultural facilities”. This paper attempts to develop a sustainable model for full utilization of resources that can boost intangible heritage through invisible forces of the tangible heritage of Puri. Identifying potential locations of Pilgrim facility points aligned along the National Highway within the proximity of Puri and the craft villages was the major task. Conduct of primary survey of the craftsmen enumerated in developing these locations as work cum display cum sale of artefacts throughout the year. Connecting these facility points with regular Tourist circuit is proposed to invigorate the crafts.

Item Type: Conference or Workshop Item (Paper)
Azharunnisa, Saeed Anisa
Gupta, Sumana
Languages: English
Keywords: tradition; craft; intangible; tangible; heritage; facility point; tourism; India; urban; rural; sustainable; craftsmen
Subjects: H.HERITAGE TYPOLOGIES > 17. Intangible cultural heritage
I.CULTURAL TOURISM > 02. Tourism management
J.HERITAGE ECONOMICS > 05. Heritage and sustainable development
O.INTANGIBLE HERITAGE > 05. Traditional craftsmanship
P. GEOGRAPHIC AREAS > 04. Asia and Pacific islands
National Committee: ICOMOS International
ICOMOS Special Collection: Scientific Symposium (ICOMOS General Assemblies)
ICOMOS Special Collection Volume: 19th General Assembly, New Delhi, 2017
Depositing User: intern icomos
Date Deposited: 19 Nov 2018 17:26
Last Modified: 18 Jan 2019 14:44
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URI: https://openarchive.icomos.org/id/eprint/1941

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